placer.ai
geo-fenced reports
MATCHING OBSERVATIONAL INSIGHTS WITH REAL DATA
You may know your business inside and out, but your customers are as dynamic as ever. Through weekly reports, we can surface new insights on your customers’ behaviors and give your team the new information they need to be proactive. Our team will help align your companies’ key performance indicators with Placer’s unique data structures to provide you relevant reports in your inbox. With only a 3-day data delay, you can identify trends and respond more quickly than ever before.
*Costco is used as an example only
placer.ai
COMPETITOR CANNABILIZATION
BETTER THAN BLOCK-LEVEL DATA
It is hard enough to get data on your own consumers, let alone your competitors’. Work with our team to extend Placer’s data to be even more granular- focusing on clusters of new and existing customers to engage with. Our teams will collaborate to define your geospatial marketing strategy, then we will build the focused dataset you need to drive incremental sales through large scale mailing campaigns.
*Costco is used as an example only
placer.ai
Site selection & planning
WHERE DO WE GO NEXT?
Our team will help align your companies’ key performance indicators with Placer’s unique data, with the goal of identifying potential sites that meet your true trade area characteristics as well as the estimated demand (via Placer’s data-extensions). With your direction, we will take those insights to the next step by cross-referencing jurisdictional zoning requirements with GIS parcel data, then complete test-fits or other site planning and design strategies to better understand your next location. Working across the building supply chain, we will help find suitable sites and quickly understand how well they fit your needs.
*Costco is used as an example only
placer.ai
TENANT STRATEGIES
FINDING THE RIGHT, AND AVOIDING THE WRONG, TENANTS
Getting the right tenant in your space is a tough challenge; you need to like them, and they need to like you. Our team will create visually appealing pitch decks that tell your story while incorporating Placer insights to quantify your location value vs. your competitor’s. If it’s a revenue sharing deal you’re pursuing, we will work with your team to incorporate Placer insights into your pro-forma (typically by adjusting discount rate or estimating an average weighted return).